Upstart Marketing Collateral, Branding, Web Designs
Defined and evolved Upstart’s brand art direction across digital, print, and experiential touchpoints. Designed trade show environments, product visuals, and integrated marketing collateral across channels, while building internal creative processes, templates, and review systems to improve efficiency and consistency. Led internal and external presentation design and video initiatives.
*Upstart identities property of Upstart Network. usage for design experience only.
Trade show display
Creative tradeshow assets designed to perform in high-visibility environments.
Lifecycle: Email
Designed and built scalable email templates to support growth and lifecycle marketing initiatives, ensuring brand consistency while enabling rapid deployment across customer touchpoints.
Brand Campaign: Make Moments
Developed the “Make Moments” brand campaign for Upstart Network, a fintech company, creating a cohesive visual and messaging strategy that celebrates meaningful financial milestones and engages users through storytelling-driven creative.
Art Direction: Darren Domingo I Designer: Leah Lock
